2021年上半年，我们一起经历了一段非常特殊的日子。在全球爆发新冠疫情的情况下interpath销售情况受到一定影响，但在中国市场的发展却可圈可点。
“对品牌和企业来说，中国市场的重要性独一无二。中国持续对外开放的政策、先进的发展理念和良好的经济环境，为全球优质产品创造了巨大机遇。也让我们坚定了加大对中国投入的信心。”Interpath首席执行官Mr. Dan Bright表示，去年Sashas在中国市场业绩实现逆势增长，成就了宠物关节保健产品占有率第一的优秀成绩。“在保持一、二线城市专业兽医渠道稳固快速发展的同时，我们还将继续拓展互联网领域销售，让更多的中国宠物受益”。
中国拥有超大规模市场，随着居民收入水平提高，中等收入群体不断扩大，消费升级态势明显，同时，中国的养宠观念也在迅速提升。越来越多的宠物主将宠物看作是自己的孩子或者亲人，因此宠物主在各方面也愿意为宠物进行更高质量的消费，在宠物食品购买决策中，超国50%的宠物主优先关注宠食本身的构成和品质。Interpath作为拥有核心专利技术的全球知名关节产品品牌，将携手中国独家合作伙伴-集宠国际将持续为中国宠物健康提供最优质的产品及服务。
In the first half of 2021, we experienced a very special period of time together. Interpath sales were affected by the global COVID-19 outbreak, but the growth in the Chinese market was remarkable.
“The Chinese market is uniquely important for brands and companies. China’s policy of continuous opening-up, advanced development philosophy and favorable economic environment have created great opportunities for global quality products and strengthened our confidence to lift our develop strategy to higher level in China.” Mr. Dan Bright, CEO of Interpath, said that last year, Sashas achieved bucking growth in the Chinese market. Achievements of companion animal joint health care products shared the first outstanding results. “While maintaining the stable and rapid development of professional veterinary channels in first-tier and second-tier cities, we will also continue to expand sales in the Internet field to benefit more Chinese pets.”
China has a very large market. With the increase of residents’ income level, the middle-income group keeps expanding, and the consumption upgrading trend is obvious. Meanwhile, the concept of keeping pets in China is also rising rapidly. More and more pet owners regard their pets as their kids or family members, so pet owners are willing to make higher quality consumption for their pets in all aspects. In the purchase decision of pet food, more than 50% of pet owners give priority to the composition and quality of pet food itself. As a world-renowned joint care brand with core patented technology, Interpath will continue to provide the best quality products and services for pet health products in China together with our exclusive partner in China, 北京集宠国际贸易有限公司.